《Journal Of Interactive Marketing》重点专注发布BUSINESS领域的新研究，旨在促进和传播该领域相关的新技术和新知识。鼓励该领域研究者详细地发表他们的高质量实验研究和理论结果。根据网友分享的投稿经验，平均审稿速度为 。该杂志创刊至今，在BUSINESS领域，影响力非凡，对来稿文章质量要求很高，稿件投稿过审难度很大，刊登文章的学术水平和编辑质量在同类杂志中均名列前茅。如果你想在该杂志上发表论文，你可以向编辑部提交文章，但文章必须具有重要意义并代表该领域专业的发展。我们欢迎广大同领域的研究者提交投稿。
| CiteScore | SJR | SNIP | CiteScore排名 | |||
|---|---|---|---|---|---|---|
| 20.2 | 3.355 | 2.8 | 学科类别 | 分区 | 排名 | 百分位 |
|
大类：大类：Business,ManagementandAccounting
小类：小类：BusinessandInternationalManagement
|
Q1 | 6/443 | 98% | |||
|
大类：大类：Business,ManagementandAccounting
小类：小类：Marketing
|
Q1 | 7/210 | 96% | |||
| 按JIF指标学科分区 | 收录子集 | 分区 | 排名 | 百分位 |
|---|---|---|---|---|
| 学科：BUSINESS | SSCI | Q1 | 37 / 302 | 87.9% |
| 按JCI指标学科分区 | 收录子集 | 分区 | 排名 | 百分位 |
|---|---|---|---|---|
| 学科：BUSINESS | SSCI | Q1 | 10 / 302 | 96.85% |
文章名称
引用次数
Digital Content Marketings Role in Fostering Consumer Engagement, Trust, and Value: Framework, Fundamental Propositions, and Implications
30
Gameful Experience in Gamification: Construction and Validation of a Gameful Experience Scale [GAMEX]
23
Digital Sensory Marketing: Integrating New Technologies Into Multisensory Online Experience
22
Understanding the Omnichannel Customer Journey: Determinants of Interaction Choice
20
The Role of a Companion Banner and Sponsorship Transparency in Recognizing and Evaluating Article-style Native Advertising
19
Watch Your Tone: How a Brands Tone of Voice on Social Media Influences Consumer Responses
17
Fake News, Real Problems for Brands: The Impact of Content Truthfulness and Source Credibility on consumers Behavioral Intentions toward the Advertised Brands
12
The Effects of Online Incivility and Consumer-to-Consumer Interactional Justice on Complainants, Observers, and Service Providers During Social Media Service Recovery
12
A Consumer-based Taxonomy of Digital Customer Engagement Practices
12
How Brand Disclosure Timing and Brand Prominence Influence Consumers Intention to Share Branded Entertainment Content
12
国家/地区
发文量
TUSA
47
TCHINA MAINLAND
14
TNetherlands
13
TFrance
12
TEngland
11
TGERMANY (FED REP GER)
11
TAustralia
8
TSpain
7
TBelgium
6
TAustria
5
